Commercial & Advertising

Instructors: Yiannis Rizomarkos, Ioanna Chatziandreou, Constantinos Tsiliacos, George Drakopoulos

Do you keep up with the trends? Are you fascinated by creativity that sells? Do you find inspiration in everyday life? Do you see an exciting career future in commercial photography? The intensive, practical Commercial & Advertising seminar gives you all the tools to excel in the most lucrative fields of applied photography. Fashion, portrait, wedding, still life and product photography are the main points of training. Leading professionals share their knowledge and experience, through analysis of techniques and hands-on practice in real professional photography conditions.

From the idea and the design of the concept to the realization of the photographic production, with a special emphasis on the handling of lighting, natural and artificial, you experience the reality of an assignment. By completing a number of professional-quality projects, you are able to present your personal portfolio, with technical excellence and your own unique aesthetic identity, as highlighted in each shot. Upon graduation, you have all the supplies you need to take on your first jobs with claims.

The program is completed in 25 courses of a total duration of 90 hours. Students benefit from a 25% discount on all school workshops. A 10% discount is provided upon payment of the full amount. Classes will be held every Tuesday afternoon at the school except from the external shootings that may take place outside of class day.



Taught by: Yiannis Rizomarkos

The most necessary lesson for every professional photographer that can familiarize them with studio photography. Through the teaching of basic principles and lighting techniques with emphasis on practical training, students learn to handle all the professional equipment: studio flash, umbrellas, soft boxes, beauty dish, grids, radio frequencies, fixed light, photometers and reflectors.
A related book is provided.

Taught by: Ioanna Chatziandreou

At this course, the fundamental principles of fashion and portrait photography are taught in order that students can create their own images and build their personal style as fashion photographers. Teaching involves project assignment and practice in the studio, aiming at exploring the relationship between fashion and portrait, as well as understanding the importance of lighting. Additionally, self-promotion skills, such as portfolio development and personal branding, are essential for professional success.
A related book is provided.

Taught by Constantinos Tsiliacos

Natural light, the so-called daylight, is a precious ally of the photographer. In this lesson, students learn to handle its infinite potential to their advantage, applying it to portrait, fashion, and wedding photography. Having acquired the appropriate exposure, color temperature, direct, reflection and back light, as well as light reflectors and light diffusers, they will use their knowledge in outdoor photography at the daylight studio of the editor, White In Blue. Practice lessons take place in the morning and days out of schedule.

Taught by Constantinos Tsiliacos

By combining natural and studio lighting, in this lesson, students take the next step in the development of their techniques. By mixing different sources of light, they learn to balance exposure and color so to deepen their knowledge in advanced practices and create their own light, while developing their personal style. Practice lessons take place at the daylight studio of the instructor, White In Blue, in the morning and days out of schedule.

Taught by Yiannis Rizomarkos

A very important, practical lesson focusing on the use of the portable flash and its accessories, as well as on the techniques of combining multiple speedlights. The aim of the course is for students to fully explore the possibilities of flash and extend their skills by understanding the various settings, automatic and manual control, synchronization and remote firing techniques.
A related book is provided.

Taught by George Drakopoulos

Here are taught the necessities of advertising photography, namely the correct techniques for food products, beverages, jewelry, bottles and many others. Participants learn the most effective ways to illuminate and operate their equipment for a perfect result, overcoming any difficulty in still life photography. Understanding the entire production process, they will be able to develop their own ideas and gain the knowledge and confidence that commercial photography needs. The lessons are held in the studio of the instructor as well as in the studio.

Taught by Ioanna Chatziandreou

In this course students will acquire the technical, aesthetic and managerial knowledge so that they can complete a fashion project. During the meetings, all the steps of preparation will be taught - concept, style, approach, highlighting of clothes - while they will be called to perform to the maximum in realistic conditions of professional assignment.




25 lessons, 90 hours



Tuesday. External shooting meetings will take place ον specific dates and will be announced when the political calendar is finalized.


Class hours:




Tuesday, September 27th


Tuition fee:

990€ + VAT. Upon registration, 340€ + VAT is required and the remaining amount is paid in 5 monthly installments of 130€ + VAT, from November to March.

The fees are paid on the 1st lesson of the month. A 10% discount is offered for full payment in advance.

Students have a 25% discount on all workshops until the end of their lessons.
Discounts are not combined